EDENSURE TEAM EXPANDS AS ES3 MAKES IMPACT WITH RETAILERS 
Edensure, pioneers of ‘ES3’, the UK’s most advanced wet stock monitoring service, has appointed Linda Cash as Business Development Manager, as demand for its ES3 service continues to increase.
Linda, 24, joins Edensure from Fairbanks where she spent five years working as an analyst. Based in Wigan, Lancashire, Linda has a specialist knowledge of wet stock analysis and brings with her an in-depth understanding of the techniques used to track and record losses. Her role at Edensure will be focussed on extending the company’s client base within the independent retailer sector.
Commenting on her appointment, Linda said: “I am very excited to be joining Edensure; its ES3 service is proving a real success with dealers across the UK. The challenge of convincing retailers to come on board with ES3 is one that I am very much looking forward to - Edensure goes that extra mile for its customers at no extra cost so it’s a win-win situation.
“ Other companies in the market usually have to carry out lengthy, costly investigations to identify the cause of their wet stock losses but ES3 can differentiate between temperature related losses, short deliveries, meter drift and leaks, so can quickly pinpoint minor problems and allow them to be resolved before they become major and costly to rectify. The benefits of having an ES3 system are both environmental, and economic.
“ES3 also receives data automatically from the point of sale and therefore, takes the burden of wetstock reconciliation away from the client and also eliminates the risk of human error”.
Linda is the third new face to join the Edensure team since the company unveiled ES3 to the industry earlier this year. John Gallagher was appointed as Technical Manager in February and Jill Romero joined the company in April to provide extra financial and administrative support.
[The company has doubled in size over the past six months alone]. Martin McTague, Edensure’s Managing Director, commented: “We are delighted to have Linda on board, I’m sure she will prove invaluable as our sales and marketing drive continues to build. We are growing very fast as a company and have recruited some outstanding talent to help us achieve our aim of establishing ES3 as the new industry standard for wet stock monitoring.”
ES3 has unrivalled accuracy in the UK and enables fuel retailers to make significant savings, increase forecourt efficiency and avert potential environmental problems by quickly identifying the exact source of
all wet stock loss on the forecourt. ES3 recently received the support of the PRA in its bid to set a new industry benchmark and Martin was invited to join the Association’s Wet Stock Monitoring Committee.
The ES3 service is completely remotely managed. Customers receive easy-to-understand monthly analysis reports, which give a comprehensive breakdown of tank and dispenser loss and detailed delivery audits. The service retails at a monthly cost of £130.00 (plus VAT). Customers can purchase online at www.edensure.com or by calling 0845 226 8332. ENDS
Media enquiries/interview opportunities/case studies: Georgina Dunkley/Laura Foster Admiral PR & Marketing Tel : 0191 222 0722 Ref: PR03 Email : georgina.dunkley@admiralpr.com
Notes to Editors
Edensure Ltd
Edensure was founded in 2003 by Managing Director Martin McTague. Formerly known as eGasStation Europe Ltd, Edensure has invested four years in developing fuel monitoring technology first utilised in the US and adapting it for use in the UK market – Edensure ES3.
Edensure has an exclusive partnership with US analysts Warren Rogers Associates (WRA), recognised worldwide in wet stock analysis and original inventors of Statistical Inventory Management (SIR) over 20 years ago.
Edensure has official accreditation from the National Weights & Measures Laboratory (NWML).
Edensure ES3
Edensure ES3 is a remotely managed wet stock analysis service. Using the most sophisticated analytical techniques available worldwide, ES3 is the most accurate and advanced wet stock management tool available for UK forecourt retailers.